Welcome again everybody! It’s Friday, which suggests it’s time for one more episode of the Area of interest Pursuits Podcast.
Loads occurred this week so there’s rather a lot to speak about. Be a part of Spencer and Jared as they talk about and analyze the most recent happenings within the website positioning, AI, and content material creation area.
The primary information merchandise they cowl is the Google Core Replace and the truth that it has lastly completed rolling out.
How lengthy did it final in the long run? What sort of motion did Jared and Spencer see? Was there a reversal from the HCU? Are there any updates at the moment underway or coming sooner or later? Tune in and discover out!
Watch the Full Episode
Then Spencer and Jared shift the dialog to a barely extra controversial subject: Sports activities Illustrated allegedly revealed a ton of content material written by AI-generated writers.
When the articles had been deemed as doubtlessly AI-generated, the crew at Futurism pressed Sports activities Illustrated, which then deleted the entire content material and issued a response.
What did they are saying? What do Spencer and Jared take into consideration the scenario? And the way does EEAT play into all of it?
The subsequent subject is how the Canadian authorities has reached an settlement with Google on the On-line Information Act. Google has agreed to pay on-line Canadian publishers round $100 million a yr to publish their information content material on Google.
That is clearly a win for information publishers, who’re going to receives a commission, however it raises some attention-grabbing questions. Why did Google conform to pay? Will different international locations observe swimsuit? Will it transcend information publishers sooner or later?
In additional Google information, the variety of corporations who’ve blocked Google from crawling their websites and utilizing their knowledge for Bard has elevated by 180%. Jared and Spencer have talked about this case beforehand, however in that case it was the GPT OpenAI bot; now it’s the case with Google-Prolonged.
What about this text actually riles up the hosts?
Spencer will get particularly riled up sharing that Google Bard is now summarizing YouTube movies. Not solely are you able to get a abstract, however it’s also possible to get a transcript. Spencer gave it a check drive with considered one of his movies.
What was the consequence? Was the abstract correct? The result’s fairly humorous, so take a look at the episode to see why.
Shifting alongside, the subsequent subject is X (previously Twitter), and the way some manufacturers have paused their promoting campaigns whereas others have stopped altogether. Because of this, the platform could lose as much as $75 million in advert income by the top of the yr.
That is attributable to the truth that Elon Musk is a little bit of a unfastened cannon, he is making offensive statements, and there are additionally a number of modifications to the platform.
What does this imply for different advertisers? Might this be a part of Musk’s general technique?
Final however not least is information from Amazon, which has launched a brand new AI chatbot for corporations. This chatbot shouldn’t be a competitor for consumer-facing chatbots however, slightly, for corporations to make use of for his or her companies. Assume monetary projections, insurance policies, and procedures.
What’s AWS and the way is it concerned? And what may the identify of the chatbot be a reference to? Hearken to the podcast to listen to what Spencer and Jared give it some thought.
Shifting into the Shiny Object Shenanigans portion of the podcast, Spencer talks first about his progress with the Amazon Influencer Program. With 954 movies at the moment revealed, how did he do throughout Black Friday and Cyber Monday?
Jared then shares his progress with this system. Presently, he has 982 movies dwell, however how did he do throughout the massive procuring days? After speaking with different members of this system, Jared additionally has an attention-grabbing principle about improve earnings throughout this era subsequent yr.
He additionally talks briefly about Weekend Development, progress, and new developments.
As for his or her Bizarre Area of interest Websites, Spencer goes first with Katie Goes Platinum—a website that’s extra distinctive than it’s bizarre. Katie paperwork the method of letting her hair grey gracefully and seeks to encourage others.
She’s received advertisements and digital merchandise, to not point out a YouTube channel and a bit that includes her net tales. Some research reveals that again in 2020, she was incomes $6k per thirty days from her website—a determine that has almost definitely elevated since then.
Jared’s Bizarre Area of interest Website is Hood Maps, which creates humorous maps for various cities. He and Spencer take a more in-depth take a look at a number of of them and share a few of the entertaining descriptions.
This DR41 web site doesn’t have any show advertisements however it does rank for 50k key phrases. However how does it acquire the descriptions for thus many maps? And is it making any cash?
And that brings us to the top of a jam-packed episode. See you subsequent week when Spencer and Jared deal with the most recent headlines and serve up extra data and inspiration.
transcription
Spencer: Hey everybody. Welcome again to this week in area of interest pursuits information. And I feel we have got a great one right here as we speak, Jared. Uh, now we have a ton of reports matters to undergo, uh, a number of. And so there’s going to be a whole lot of fast hits right here within the information. Uh, after which a pair that we spent just a little bit extra time on as a result of I feel they’re extra pertinent to publishers or extra attention-grabbing to content material creators.
Uh, after which after all, we’ll transfer on to our shiny object shenanigans. I am going to simply let the cat out of the bag. We’ll be speaking. Amazon Influencer. We’re proper right here in Black Friday, Cyber Monday week simply completed. And so we’ll share a few of our outcomes. Um, massive numbers. That is all I am going to say.
Uh, and so, um, we’ll share precisely what is going on on there. After which we’ll carry it dwelling with our bizarre area of interest websites. We have a few good ones, a few enjoyable ones. Uh, I’ll simply say that I’ve met the individual that owns. This bizarre area of interest website that I’ll carry up as we speak. And so a really distinctive factor.
Uh, so keep tuned, uh, for that. However initially, Jared, how are you doing as we speak?
Jared: I am doing properly. I imply, you form of teased it a bit, however it’s attention-grabbing to see what number of, simply what number of information gadgets there are to speak about after we simply completed black Friday and cyber Monday, and none of our information matters need to do with black Friday or cyber Monday, that is how a lot now we have
Spencer: to get by way of.
That may be very true. Yep. Our, our solely kind of information about black Friday is, is our, uh, shiny objects. Yeah. And so. That is good.
Jared: It is good when shiny object stuff is noteworthy sufficient to indicate up on a Black Friday
Spencer: dialogue. That is precisely proper. That is a great factor. That is a great factor. Uh, so, you realize, first off, uh, is information that the Google Core replace completed.
The November Google Core replace. It completed simply, uh, two days in the past, I assume. Uh, it took, what was the time? You understand, it often takes A month! It took a month! Oh my goodness! Yeah, I used to be simply taking a look at 26 days.
Jared: Wow. We introduced it on the podcast 4 weeks in the past, I imagine
Spencer: Wow, that is a protracted one. It
Jared: was actually, I imply, what’s, what’s I do not, I may theorize a lot.
Possibly we can’t get our November December replace as a result of this one took so lengthy, I do not
Spencer: know. Possibly so, yeah, often it has been about two weeks, like 14 days, I feel. The 2 earlier Core Updates for this yr
Jared: had been two weeks. I feel here is the place the Core Updates are all the time
Spencer: Yeah. Very attention-grabbing. So 26 days, perhaps that is essentially the most noteworthy factor of this core replace is that it took so lengthy to roll out as a result of I did not see any main, um, fluctuations in my web sites.
Um, I do not know in case you’ve seen something in your finish or heard any chatter happening. What have you ever
Jared: heard? Uh, positively noticed motion on consumer web sites. Um, uh, a whole lot of it did not see, so I did not see consumer associated stuff. I did not see a lot motion from HCU restoration. So I noticed purchasers and most of my purchasers are extra E com or service companies.
They don’t seem to be like your typical area of interest website. Uh, though we do have a few of these, however noticed some people who perhaps had just a little decline in say the August core replace or the October core replace. We positively had a pair that recovered after which grew past that. Um, noticed two purchasers that went down a bit on this November replace by a bit, I imply, 10 to twenty p.c that had one in each August and October core updates.
Um, I did see because it pertains to area of interest websites, some dialog in John Dykstra’s fats stacks neighborhood about any individual who had a full restoration from the HCU. Posted screenshots and all the pieces.
Spencer: And so, uh, this text right here on search engine land, you realize, form of verifies that saying that what they noticed, they noticed, uh, that it was fairly massive in variety of phrases, uh, of web sites that noticed rating volatility.
Proper. And so it seems to have been a fairly large one. Um, so perhaps I lucked out or did not luck out. It did not appear to affect my websites an excessive amount of, uh, which I am all the time simply proud of. Yeah. Yeah, if issues just about, uh, so, in order that’s about it, I feel for the Google November core replace, simply form of a fast hit right here when it comes to it completed.
Verify your websites. See if there’s something that you are able to do. The one factor perhaps to level out is that the November. Google critiques replace continues to be happening. So these had been overlapped, uh, at the moment. So there’s that replace nonetheless occurring. In fact, as a result of why would not you? In fact. Yeah. Google likes to maintain issues attention-grabbing.
Uh, however perhaps we’re accomplished for the vacations for updates. Let’s uh, hope so. You and I each sort
Jared: of each agreed like that one’s positively coming. I do not know. I am just a little extra reticent on that, however I imply, let’s be trustworthy. Why would I alter my thoughts now? I nonetheless, I am nonetheless bullish on it. I nonetheless suppose one other one’s going to return.
Spencer: We’ll have a Christmas Eve current, uh, maybe, uh, coming. There you go. Christmas Eve.
Jared: It should, it will hit.
Spencer: Yeah. Would not that be good? Uh, okay. Effectively, this subsequent topic, uh, appears like just a little bit greater one, just a little bit extra controversial when it comes to, um, what, what individuals are seeing. There’s a whole lot of chatter about.
What occurred right here. So I am going to soar into it. Um, after all, I’ll, as quickly as I share this, I’ve received an enormous advert. Okay. So on futurism. com, they reported that sports activities illustrated revealed articles by faux AI generated writers. After which within the subtitle, fairly good. We requested them about it they usually deleted all the pieces.
Uh, and that is just about what it feels like occurred. In order a, I learn by way of this text, they discovered authors like here is an instance. That is drew Ortiz that did not have any social media presence in any respect. You could not discover Ortiz aside from what he had written on sports activities illustrated. com. After which they did some extra analysis.
They discovered his profile picture. Was a picture that’s on the market on generated pictures on an AI generated pictures web site. So very, a whole lot of telltale indicators that, Hey, that is an AI generated creator. After which they spoke to some folks that did not wish to say who they had been and say, yeah, a whole lot of these articles are positively AI generated.
Sports activities Illustrated has revealed a number of articles. Which are AI generated which are utilizing faux authors with AI, um, photos. After which, uh, so Futurism reached out to Sports activities Illustrated, Sports activities Illustrated did not reply at first, however they did delete all of the articles that had been questionable that had form of been introduced up.
So all of the content material, all of the authors that had been AI had been deleted. Uh, after which, so the opposite aspect of the story is that, uh, sports activities illustrated did reply and, uh, the complete quote is right here. I will not learn it apart from they principally say, Hey, we have licensed content material. We principally have had a contractor, Advan commerce, they usually revealed articles for me, for us.
Uh, and we did not understand that they had been utilizing AI generated. You understand, folks and content material. And so sports activities illustrated is attempting to say, Hey, we’re harmless right here. We employed any individual it is their fault and we have eliminated all their content material and we’ll not be working with them anymore. So there’s the story. What do you suppose?
I,
Jared: we have been ready for the ball to drop on one thing like this. I imply, for readability right here, it feels like sports activities illustrated is form of. Doing what I do as a dwelling, like they’re hiring an company to supply content material for them and whether or not it has been explicitly talked about and it was damaged or whether or not it was not explicitly addressed the contract didn’t appear to have readability round the usage of AI and this.
Advan, uh, group, which I used to be, I’ve them up on my display screen right here. There’s not a lot on them on-line. This Advan group clearly was doing stuff that they weren’t overlaying their tracks very properly. And so it is, it does carry the sunshine for all of us. Definitely the, the, the dangers and rewards of utilizing contractors and different corporations to assist us as we develop our enterprise, even all the way down to constructing out our, our particular person web sites.
You understand, we do not know if our writers are utilizing AI. Um, there are AI checkers and we may get that complete debate and all that. However the level is like this. Fascinating backlash that is created as a result of there wasn’t transparency across the AI. And I feel that is actually the core of the article is the transparency ought to Sports activities Illustrated, if that they had recognized, ought to it’s publicly mentioned that is AI or not?
And are you allowed to publish AI content material with out saying that it is AI to folks? Proper?
Spencer: Proper. Precisely. It is, you realize, it appears like once you’re a serious company like Sports activities Illustrated, um, or others which were caught, you realize, CNET, Bankrate. Um, others owned by Crimson Ventures and, you realize, there’s BuzzFeed.
Anyhow, once you’re a serious company like this, you in all probability needs to be disclosing issues just a little bit extra readily, particularly in case you’re gonna put up faux authors, faux photos. That appears like
Jared: The faux creator factor appears extra egregious to me than the faux Sure. Sure, and it isn’t, I imply, AI contest. Sorry.
Yeah. Freudian slip there, however, um, uh, just like the faux creator. I agree. Like that’s one step additional once more. We’re simply speaking about how we really feel like there is no knowledge to counsel it’s, however I really feel precisely what you are saying. That massive firms, I do not suppose they’re towing the road fairly proper. And this text and the backlash man that received created is exhibiting that, however you are, you are proper.
What’s one factor to publish AI content material and make out prefer it’s actual people, proper? It is one other factor to have a faux creator profile on a serious company. And by the best way, I do know you did not point out it, however, uh, it was discovered that, um, sports activities illustrated who’s owned by. The sector group, it was additionally discovered that that is occurring on the road.
One other publication underneath the sector teams. That is form of occurring in all of their manufacturers, proper? Not simply on this one remoted incident.
Spencer: Yep. And what’s fascinating. Um, one other simply tidbit of data is I, I do know a few people who have labored for kind of, um, gaming sports activities, on-line gaming. Um, uh, they, they’ve labored at SEOs at these corporations.
And so they, they are saying that, man, they, the businesses they work to be used a ton of AI generated or AI assisted content material. I am guessing we all know the
Jared: identical individual and also you’re precisely proper.
Spencer: In all probability, in all probability so. And, um, I, I do not know that there is something incorrect with that. And, and I do not know if that firm discloses or, or, you realize, how that each one goes, however I’ve to think about this is a matter that.
Many corporations past Sports activities Illustrated are grappling with or have embraced. I imply, it seems that most of those corporations have simply embraced, embraced when it comes to we’ll publish AI content material. Um, however I really feel like once more, the road was in all probability crossed when it comes to, Hey, we’re creating faux folks and never telling anyone.
We’re making readers suppose, Oh, this, this Ortiz man, no matter it was, um, is actual. Drew Ortiz, you are proper. After which there was different examples, proper? The flip aspect is
Jared: it is, it is the wild, wild West with all of this. And the way as a model, are you aware the place the road is till you form of cross it? Proper. I ponder if internally these manufacturers are like, nobody is aware of what the road is when it comes to what individuals are keen to simply accept or not settle for.
And the way do we all know that line till we cross it? Possibly that is a part of the technique and long run studying what AI, the place AI’s function is in an organization like the sector group. Possibly corporately talking, it is like, properly, let’s hold pushing the boundaries till we cross a line that from a PR standpoint, from an engagement standpoint, from a readership standpoint, we really feel we have crossed too far.
After which there is a line now we’ll stick inside it.
Spencer: Proper. And I do not know what sort of articles they had been writing, but when they had been website positioning targeted, I do know a whole lot of the chatter on Twitter was like, okay, Google. Now, how do you are feeling about this content material? You have received a really authoritative web site. Publishing AI content material.
Are you continue to rating it? The place’s your EAT, proper? You have received faux creator, no expertise. This
Jared: stuff mustn’t rank in Google’s EAT surroundings. It completely mustn’t rank. It would not matter if it is on a DR 87 website.
Spencer: Precisely, precisely. And so, uh, it is attention-grabbing to look at as a result of, uh, and we have not accomplished the research to find out, okay, how properly is AI content material for sports activities, sports activities illustrated and different corporations rating, however, uh, it is positively
Jared: from element.
com. That is a terrific, it is a terrific factor. Glenn would excel at.
Spencer: Sure. There you go. Glenn. Should you’re listening, put collectively an entire research of, uh, yeah, AI generated articles, how they’re rating and is it simply primarily based on Dr. Positive. Feels that method. Yep. So there you go. Form of a, a really attention-grabbing story, one thing for folks to maintain their eyes on as a result of it is simply going to occur increasingly more, proper?
There’s going to be extra content material on the market. So. All proper. The subsequent, uh, story that’s, I discover fairly fascinating right here is that the federal authorities reaches take care of Google on on-line information act and that is federal authorities. Canadian. Sure. The Canadian federal authorities. Proper? And so that is CBC information. Um, cbc.
ca, proper? Canadian information. Um, However principally Google and the federal authorities, they’ve reached a deal on this massive on-line information act. It has been happening for some time, principally the place Google has agreed to pay on-line Canadian publishers as much as or roughly within the vary of 100 million a yr to publish their information content material.
On Google, so a win for information publishers. Definitely they’re truly going to receives a commission by Google to publish their information content material. Um, I imagine there was some kind of settlement within the EU as properly. Um, over the past yr or 2, um, that information organizations. Do not quote me for certain, however I appear to recall that there has additionally been some kind of, you realize, laws and settlement the place Google goes to pay for information content material, uh, in these international locations.
Uh, and so, um, this has occurred. It is, I’d say it’s totally attention-grabbing. You understand, Google’s not paying me for my content material simply but, uh, however they’re in Canada for information, uh, publications. The
Jared: numbers all get just a little squirrely once you begin including so many zeros on them, however given the conversations we have been having round Google, their income that they make reference previous pot information podcast to, to see that this 100 million looks as if, I imply, a, a, a literal drop within the bucket, like virtually like a, a, a.
Uh, an error, a mistake in, in accounting virtually for them, you realize, I imply, like go
Spencer: away, make this downside go away.
Jared: I actually would slightly not pay our legal professionals. So here is 100 million. Simply can we, can we simply please simply publish, you realize, and I am being considerably facetious for the document, however it does really feel like a small quantity.
I learn that the Canadian authorities was asking for 172 million. So perhaps it isn’t that laughable, however it looks as if, I imply, I do not find out about you, Spencer, however I, you realize, I’ve entry to a whole lot of web sites, you realize, work with a whole lot of web sites and the Canadian market is often the quantity Uh, the quantity three site visitors market within the U S markets, proper?
Like, so I really feel like site visitors from Google information in that space is a considerable quantity that Google needs to be involved with. And to get that again for 100 million, looks as if 100 million a yr looks as if a reasonably whole lot to me.
Spencer: Yeah, and so it kind of begs the query, proper? Are there going to be different international locations to observe?
Is there going to be one other domino right here that falls of, uh, both information organizations or does it broaden past simply information publishers, um, the place sooner or later Google is not any, now not capable of simply scrape all the pieces at no cost and publish it. Um, I do not know. However, however information is, I feel specifically distinctive, proper?
As a result of it lives on the information app, proper? It actually is content material that Google makes use of of their apps, proper? And so, anyway, it is simply very, very attention-grabbing, uh, improvement right here because it pertains to the information.
Jared: And once more, you realize, I feel general, like when you’ve got to check out it as a content material creator, Um, it is onerous to take rather a lot from this as a result of each authorities’s totally different and all the pieces, however Typically, simply form of seeing Google being open to spending cash instantly for content material is, uh, in all probability not a nasty factor.
Spencer: Yep, precisely. Okay. Effectively, we have got some extra Google information right here. Um, that is associated to, properly, once more, kind of an organization’s probably not enthusiastic about Google crawling their web site, uh, and never getting an entire lot in return. That is the variety of web sites blocking Google prolonged soar 180%. And as I perceive, um, Google prolong prolonged is the standalone product token.
Google launched For, that will help you block barred vertex AI, AI generative APIs. Anyhow, you are principally blocking. The flexibility for Google to crawl your website and use your knowledge for barred and it is AI fashions. Proper. Um, and in order that’s, yeah, it is, it is jumped 180%. So you bought the New York Occasions, Yelp, Conde Nast, um, all their properties, 22 properties and lots of others.
Which are deciding, you realize what, we’ll simply block, uh, the Google bot so it may’t prepare its AI fashions anymore. And, uh, we, we talked about this for web sites blocking, uh, open AI has, has jumped a ton. We talked about that a number of months in the past as properly. And so form of massive. Looks like it is changing into virtually the norm is definitely amongst massive firms to only block these AI
Jared: crawlers and to be clear.
Yeah, a pair issues there. Uh, not that you just misspoke, however to only be certain that to drive it dwelling. That is about blocking the quote unquote Google prolonged bot, which is the standalone product token particularly targeted on permitting you to dam BARD, Vertex AI, generative APIs and future generations of these fashions.
So I do imagine all these websites nonetheless enable The usual Google bot for search engine for search rating to right. Yeah, sure. And you would be forgiven in case you are considering, wait, did not they already discuss this? We have referenced this in earlier episodes concerning the GPT open AI bot. That is concerning the Google’s AI bot.
So we have seen this play out with open AI bot. And now we’re seeing it play out with Google bot. Google’s AI bot. Sorry, I am tripping throughout myself right here.
Spencer: There’s rather a lot. There’s rather a lot right here. Um. One different factor that form of bugs me just a little bit about this search engine land article is, uh, the place did they get this knowledge?
They have one sentence and no attribution. I noticed that! That is based on analysis shared completely with search engine land by the element. com crew. That is Glenn. We have already given Glenn additionally two, two shout outs now on the podcast. The place’s the hyperlink? The place’s the love?
Jared: Effectively, I really like search engine land, however that is, I I, I’ve revealed articles there and, uh, they, that is what, that is how they do issues.
It is simply, come on. I
Spencer: imply, I imply nice make it notes. All the entire motive this, the entire motive this text exists apparently, proper? I do not know, is due to element.com Seems like Glen hyperlink, our present notes, .
Jared: Ah, yeah, we’ll, man, I let you know, it could not have not less than been a no observe hyperlink. You bought the information from I, sorry, come on.
That is hilarious. ‘trigger I noticed the very same factor and it drove me nuts.
Spencer: Yeah, I used to be like, Oh, that is cool knowledge. Wait, the place’s the hyperlink? So, all proper. In order that’s, that is the large information as properly. Um, issues.
Jared: So associated issues that bug Jared and
Spencer: Spencer. Yeah. Oh boy. If we may, we may go on and on. I feel there’s rather a lot with that, however, uh, I, I received one thing that form of bugs me with, with Google bard that we’re going
Jared: to this.
Okay. That is the factor.
Spencer: Yeah. Yeah. Effectively, You understand, it is going to enter our subsequent information merchandise as a result of, uh, Google barred, um, simply introduced or yeah, it was, I assume they simply introduced it this week you can now summarize, uh, YouTube movies, which I feel may be very cool. I feel that is very cool since you could not do that in chat GPT.
You could not pump pop in, um, a URL to YouTube video. Possibly you are able to do it now. Um, I, however I do not suppose so. And you may get a abstract, it may write out the transcript. It may something you need proper concerning the YouTube video. You simply pop it in and it crawls it and it offers you all the pieces. And so I did this, uh, final night time.
Um, so I mentioned, Hey. Uh, I gave it considered one of my movies, uh, my Google uncover, you realize, video. I simply popped within the first one and mentioned, Hey, are you able to summarize, uh, this for me? And, uh, you realize, it did a great job of the abstract, aside from one factor. It says the speaker, Nick, share seven examples. And I used to be like, okay, that is attention-grabbing.
Why is Nick? After which it goes on and says it once more. Listed here are a few of the ideas that Nick shared. After which it says, Nick additionally shared a free obtain. Like who is that this Nick man, proper? Like why, why is Google Bard pulling out Nick because the creator of this video? And so I requested it, why do you suppose the speaker’s identify is Nick?
The speaker’s identify is Nick. This may be inferred from the next. The speaker introduces himself as Nick originally of the video. It makes use of the I pronoun. And the video was uploaded by Area of interest Pursuits, which is owned by Nick. So who’s this Nick man? And uh, how can I get in contact with him? What’s your center identify, Spencer?
Jared: Not Nick. Not Nick.
Spencer: So, I simply thought it was hilarious. I, you realize, I do not know why it is calling me Nick. I, I believe, right here was my one hunch, is that my model identify is Area of interest. Pursuits. Ah,
Jared: see I hadn’t made that
Spencer: connection. And perhaps, perhaps they suppose area of interest is Nick. Um, so anyhow, I assumed that was fairly humorous.
An individual, in all probability the
Jared: closest male identify in affiliation with area of interest in its repository, maybe.
Spencer: Yeah. It simply appears so assured. No, the speaker introduces himself, it. The, the channels owned by Nick. Um, anyhow, the information subject right here is basically the, the Google can now summarize, uh, these movies. So let’s have a look at if it does a greater job, uh, truly with a current podcast, uh, interview, um, are you able to summer season summarize this interview, please give dwell with.
Yeah, give the highest methods and this will probably be, uh, Julian, uh, Goldie, uh, is the one which we simply did. Oh, and I am unable to do it. Uh, I am unable to entry this YouTube content material. Um, it isn’t a legitimate YouTube hyperlink maybe. Effectively, it certain appears to be like like it’s. Um, properly, perhaps they’re nonetheless understanding the bugs right here. Um, let me paste in that.
I simply went to the embed, see if that works. Um, yeah, properly, okay. Oh boy. There you, there you bought it. We will not do a dwell demonstration, so we’ll simply say, uh, they’re nonetheless understanding the bugs, uh, if you wish to check that out, however it’s a cool thought. Um, and it semi labored on my video final night time.
Jared: Yeah. Semi could be the appropriate method to put it.
I, I’ve used chat GPT to summarize. YouTube movies, however the one method I discovered to do it’s that it’s important to go get the transcript after which load the transcript into chat GPT. Which is entails a pair further steps and actually once you’re, I’ve observed that, you realize, the transcript comes with timestamps and it is not all the time pretty much as good.
I’d be curious to listen to how Bard does pulling straight from the audio file, which I, do you suppose they’re pulling from the audio file or do you suppose they’re taking the transcript from YouTube behind the scenes? I might be curious to check it and see which one does a greater, perhaps recap, a greater transcription, a greater, um, abstract for me.
Spencer: Yeah. Yeah, I agree. Um, it, it is, it’s totally cool as a result of I’ve had a whole lot of issues with doing primarily what you simply mentioned, getting, getting transcripts and summaries. It is a, it is a whole lot of work cobbling collectively a few totally different instruments. If I can simply do all of it, all in bard, massive time saver. Yeah. Yeah. So we’ll let folks play with that.
Um, nonetheless a piece in progress it appears to be like like. Um, thanks for that subsequent,
Jared: uh, episode, Nick. Respect that.
Spencer: Yeah. Yeah. Nick’s, Nick’s received your again any, any day of the week proper right here. Nick’s a brand new alter. You go? I assume so. I assume so. Google is aware of one thing about me that I do not. Um, all proper. Uh, x. Is having issues, Twitter, Twitter’s having
Jared: issues right here.
You are bouncing all around the agenda as we speak. I am attempting to maintain up. So yeah, let’s discuss that scenario.
Spencer: Yeah. Yeah. Why not? You understand, so, uh, on search engine land, uh, once more, uh, has, has, um, written this text about, uh, X key advertisers aren’t pausing campaigns. They’re strolling away and it form of jumps in right here into a whole lot of, uh, corporations.
Disney, Paramount, Lionsgate, Sony Footage, Common have paused campaigns, promoting, however now different manufacturers. Have simply stopped posting altogether. Yeah. Proper. Um, so a whole lot of, there’s rather a lot much less engagement, rather a lot much less posting by massive manufacturers on X, uh, however then a whole lot of corporations have simply stopped promoting altogether, uh, and it is, the platform is estimated to lose as a lot as 75 million in advert income, uh, by the top of the yr.
Uh, and so not good, uh, for Elon Musk. And naturally all of it form of comes again to Elon Musk being just a little little bit of a unfastened cannon. Uh, folks do not just like the issues, uh, that he, that he says, based on this text, Elon Musk endorsed an antisemitic conspiracy principle. Which he has since refused to apologize for.
So anyhow, once more, form of comes again to, I imply, Elon Musk in a whole lot of methods is his personal worst nightmare. He is simply, he is a unfastened cannon. Individuals love him for that, or they hate him for that. He says what’s on his thoughts. And, um, you realize, it would not bode properly if, in case you’re a big, uh, advertiser or attempting to have a presence someplace and also you disagree with the CEO of that firm,
Jared: I am going to relate it to our business.
You understand, we have interviewed many individuals from totally different. Brokerages like FE Worldwide, Quiet Gentle, Empire Flippers on the podcast for the years. And, you realize, I all the time ask them like, Hey, you realize, what, what is the, what is the, what is the greatest factor that strikes the needle when it comes to your sale, sale worth of a web site?
Is it, you realize, speedy progress? Is it a number of income channels? What’s it? They all the time do the very same. All people all the time says the very same factor. And so they’re like, Stability manufacturers, what folks wish to purchase a steady asset cash desires to purchase. And, you realize, on the subject of promoting, like manufacturers need stability, they do not need, uh, volatility.
And such as you mentioned, like manufacturers are strolling away due to the volatility, uh, on the platform because it pertains to, to Mr. Musk.
Spencer: Yeah, precisely. Yeah. If you do not have a spot, I imply, simply, simply give it some thought. I imply, he is, he is taken the platform from Twitter. He costs folks’s subscriptions. Now, uh, he is made, I do not know what number of modifications to the algorithm of how content material ranks and now it is referred to as X as a substitute of Twitter.
So there’s. Speak about unstable, proper? Prefer it simply is true. And a whole lot of that, hopefully on the finish of the day is progress, you realize, for X’s sake, for Twitter’s sake, hopefully it is all progress and it strikes it to a much bigger and higher firm, however yeah, I agree as advertisers. It is like, okay, properly, now what?
All the pieces’s altering. Hey, so
Jared: you gotta take one step again to take a number of steps ahead. We do not know the technique internally. Um, yep. These do not look like manufacturers you’d wish to eliminate, you realize, at the same time as a part of a strategic step ahead, however I do not suppose so. Uh, you realize, generally the newborn will get thrown out with the bathtub water because it goes.
Spencer: Yeah. You understand, and I all the time take a look at the flip aspect of this coin the place it looks as if promoting on Ought to get cheaper for lots of people. If all these massive publishers are leaving, proper, it ought to get just a little bit cheaper as a result of this there’s extra advert stock, proper? Provide and demand demand. So it ought to price.
Me much less to, uh, purchase advertisements, however I have never discovered Twitter promoting. I will be trustworthy, we we have dabbled with it for hyperlink whisper just a little bit and we could not fairly get the conversion monitoring to work and we kind of put it on a shelf. Possibly we’ll revisit that right here once more. Yeah. What about area of interest, area of interest pursuits?
Yeah. Area of interest pursuits. Have not, have not accomplished promoting for that both. You imply simply to, yeah, I imply, I may acquire extra followers, proper? Possibly, perhaps, on a platform that is perhaps lifeless
Jared: in a yr or two. There you go.
Spencer: You understand, experience the wave whereas it is right here. Hey, there you go. You understand, low-cost likes. Get some low-cost likes, you realize, and, um.
Increase my ego not less than. So, okay. I feel we’re all the way down to our final, uh, information merchandise, this subsequent one right here. Um, and it, you realize, it, it is onerous to know if this is sort of a large announcement, a small announcement. I do not know. I feel it is fairly massive. Um, it is coming from Amazon. So anytime Amazon has an announcement and notably.
I, um, it is form of attention-grabbing. So Amazon introduces Q and AI chat bot for corporations and for corporations is the kind of As a result of, uh, this isn’t a competitor of chat GPT, uh, or of, of different shopper dealing with chatbots. So they’re going into the company enterprise realm, principally a chat bot queue, uh, to form of question your personal.
Per, uh, not private, your, your small business paperwork, proper? So you possibly can ask it a query about your financials or your organization’s, uh, insurance policies or all kinds of the paperwork that as an organization may dwell proper inside, inside your small business that you don’t need outsiders to see, now you can chat with that.
And, and do a whole lot of cool issues, proper? Simply form of take into consideration chat GPT to your particular enterprise. Uh, it may in all probability do monetary projections or technique or insurance policies, procedures, all kinds of issues. So it is going after what it appears like might be greater cash, proper? As a substitute of customers, it is going after the businesses with the deep pockets.
Uh, Amazon Q, I do not know any ideas about it, Jared.
Jared: I imply, it is attention-grabbing, you realize, it is, it’s totally excessive degree, proper. And like, we’re simply, I am wanting on the display screen right here when it comes to what’s being proven and, um, you realize, like in all probability not as many use instances for folks listening to this podcast, I discover it fascinating that.
This appears to be a play that Microsoft sometimes would make, which goes in the direction of the enterprise market. Sarcastically, uh, Microsoft clearly is a serious stakeholder in open AI and chat GPT, in order that they’re virtually flipping roles in some ways. Amazon does have an enormous enterprise platform by way of AWS and all that, however oftentimes they’re extra recognized for concentrating on the patron.
And so it is simply, I feel it is attention-grabbing to look at just like the tug of battle occurring on the company degree the place Microsoft is concentrating on the patron with their finish product of chat GPT and Amazon’s clearly concentrating on the enterprise.
Spencer: Yeah, yep, precisely. It says it was developed by Amazon’s cloud computing division, proper?
AWS. Uh, and they also do have that foothold, proper? With massive firms which are utilizing their, their servers. So it is smart for that. It does.
Jared: AWS is big. I imply, prefer it’s large. Do not give it some thought. Uh, not less than I do know my corporations up to now have closely used AWS. So I’ve seen the capabilities it has.
And, um, in case you’ve ever. I imply, you would be shocked to know there is a large AWS convention yearly in Las Vegas. That is extremely attended. Prefer it’s as much as their, up there with Salesforce’s Dreamforce convention. I imply, it is actually attention-grabbing. AWS form of flies underneath the radar a
Spencer: bit. AWS is basically the spine of the web.
Like actually, like all, like each massive web site. Actually is, is operating AWS and, and even a whole lot of, um, in all probability our web sites, you, you realize, you are getting cloud computing from, I do not know the corporate, so I am going to identify it, however you realize, you are, you are host, proper. They’re truly in all probability simply spun up a server on AWS they usually’re reselling it to you, proper.
It is form of the spine of the web. Um, so anyhow, the, the, the information is that they, they’ve launched, uh, Q, the chat bot and, um, yeah. So if anyone makes use of it, allow us to
Jared: know. Spencer, the Q, what do you suppose? Possibly an ode to the, the, the fictional James Bond character. Uh, I regarded it up right here. Uh, Q is the pinnacle.
Spencer: You understand your James, James Bond method higher than I do. I do.
Jared: My spouse and I, earlier than kids, watched your complete collection, uh, of films. Um, However cue the fictional analysis and improvement division of the british secret service
Spencer: I prefer it. It is, it is a, an acceptable identify, I’d say. Yeah, I
Jared: do not know whether it is purposely an ode to that or not, however,
Spencer: uh, I prefer it.
I prefer it. Yeah. Yeah, I feel it is smart. So, huh, there we go. We went by way of our, uh, six or seven information gadgets. I feel we made it out okay on the opposite finish. Good, take a look at that. Um, and I assume it is form of information as properly, leaping proper into our shiny object shenanigans, is that it is extremely current developments.
We simply had Cyber Monday. We had Black Friday. And we have got some outcomes to share. Uh, so, um, I assume I am going to go first, I suppose. I am going to simply form of kick it off as a result of I believe, um, as a result of we have chatted just a little bit, I believe your information is a bit more thrilling than mine. Mine’s not unhealthy information or something.
Okay. Effectively, we’ll see. Um, primarily. During the last month, I’ve had an enormous backlog of, uh, movies that I have been attempting to, um, get uploaded in time for, for Black Friday. Um, and I feel we received most of them uploaded. We’d have a pair extra on the market. Um, which have simply form of are available within the final week or two.
You’ve been
Jared: publishing a whole lot of content material.
Spencer: Sure, been publishing much more. That is what it appears like. Um, however, however earnings proper is kind of the important thing and there positively was an enormous soar in clicks on like black Friday and cyber Monday. Um, my earnings have fluctuated round 115 to. About $180 a day is form of the place I’ve lived in that vary for the previous week.
Uh, general, the, if I take a look at my final 30 days, proper now I am at $2,700, uh, in earnings. So it isn’t like thoughts blowing, however uh, it is good. And if I can keep at this, you realize, 100 {dollars} plus a day. Proper. I am hoping that December finally ends up nearer to three,500, $4,000, uh, for the month, and I feel that might be fairly good.
Uh, after which I assume, yeah, simply remaining replace. Let me look it up. The place am I when it comes to, is massive information of complete movies revealed?
Jared: The race to a thousand? It is on with you, prefer it or
Spencer: not? You understand, I have never checked. At present, uh, no, final couple of days, no, no new movies revealed, uh, 954 movies. So I’m like, I’m so shut.
I heard a small celebration, uh, from Jared there, however I’m so near a thousand. I did not fairly make it. Jared, are you prepared to only break my coronary heart now? Or like, like what is going on on in your aspect?
Jared: I’ve excellent news and unhealthy information. Okay. Depends upon which aspect of the coin you are on. I have never damaged a thousand movies but.
Okay,
Spencer: okay, alright. I assumed
Jared: for certain. I’m beating you. I’m beating you. 982.
Spencer: Ooh, that is shut. Yep.
Jared: Boy. 982. So, I feel, I feel I used to be Was I behind you or we had been, I, I do not bear in mind all of the historical past. Now you and I’ve gone backwards and forwards, neck and neck for one thing. You, you had been forward
Spencer: for some time. I used to be forward for some time after which like I uploaded like 200.
Yeah. I used to be like at 750 one thing. You similar to uploaded
Jared: 200. Then I simply form of casually did not point out it and I used to be like, wait, what?
Spencer: What number of do you could have? Yeah. Yeah. And then you definately’ve been so, I I am very chunky. Yeah. Proper. You have been just a little extra constant. It appears to be like like
Jared: tortoise within the hare method right here.
Spencer: man. 987? 982.
Jared: 82.
Spencer: Oh man, I really feel like you are going to beat me. Now we cancelled our wager, proper? Formally.
Jared: On the podcast. I simply do not suppose it ever took off. It is extra of a meme
Spencer: at this level. Effectively, you may get, you possibly can contact Nick, the pinnacle of a distinct segment pursuits and he’ll, he’ll pay you out on that, on that wager.
Jared: So I feel this speaks to the loopy fluctuations that influencer earnings experiences, as a result of Once more, I do not bear in mind when, however there was a interval a few weeks in the past the place you, your final 30 day common when it comes to revenue or earnings was greater than mine, which once more, I used to be shocked by as a result of I felt like I used to be forward of you for thus lengthy there.
After which out of the blue, you are like, yeah, I am incomes this a lot the previous 30 days. I am like, man, you are, you are, you are, you are beating me by fairly a bit. Um, for me, I am going to share my earnings of the final couple of days as they relate to you and final month. So my final 30 days proper now simply broke 4, 000.
Spencer: No method dude,
Jared: that is superior.
So November is gonna break 4, 000 what as we speak we’re recording on Thursday, November thirtieth So in principle, we’ll have November numbers tomorrow when this goes dwell, however I am going to break 4, 000 I assume until as we speak is simply an terrible day by some means I feel I nonetheless will although, as a result of there is no grass. Yeah, anyway, that is massive.
So, um, after which the final, uh, seven days I’ve had black Friday and cyber Monday. I’ve had lows. I imply, Thanksgiving was a low, however we all know why, proper? Like Thanksgiving, they are not transport a lot. Individuals are taking the break day. The bottom I’ve had. Should you take out Thanksgiving was 120 and the best I’ve had is 390.
Spencer: Whoa, virtually a 400 a day
Jared: or 100 a day. And so
Spencer: what I simply have a few massive merchandise that day.
Jared: Yeah. Yeah. I will not share precisely which merchandise had been offered, however I feel I offered like three merchandise that day that had been over 2, 000 every. Wow. I am taking a look at shipped income that day. So the amount of cash that the merchandise had been that I received credit score for movies and it was over 16, 000 that day.
That is massive.
Spencer: Yep. That’ll do it.
Jared: Yeah. So if I do the mathematics, then the final seven day common, which once more, I used to be averaging underneath 100 {dollars} a day going into this and the final seven days to incorporate black Friday, cyber Monday, however actually a wholesale week, proper? Like we have simply seen Amazon’s simply been, all the pieces’s been on sale for the entire week, principally, however the common has been 236 the final seven days per day.
Spencer: That’s large. Yeah. I, I, I’m guessing that you’ve much more movies on greater finish merchandise. So barely greater finish. Yeah.
Jared: This has been attention-grabbing to speak about. Um, as a result of I have been sharing on Twitter about how I am truly not that impressed with the outcomes. I’m, I imply, it is clearly I, however I, I will probably be trustworthy, I hoped for, for extra and for greater.
And another people who I’ve talked to have had a lot greater outcomes, you realize, like actually massive outcomes. And, um, I feel I’ve cracked a little bit of the code when it comes to what led to my Black Friday earnings being the place they’re at. I might like to speak with you extra about yours. Possibly we will, I do not know, try this subsequent week on the information podcast, make that form of our shiny object particular.
Um, however I’ll handle it in my November Amazon Influencer YouTube video. So I’m going to deal with it and discuss it by way of. However I might wish to run the idea by you a bit as a result of I feel I’ve I feel I’ve a reasonably good understanding of what would result in a a lot greater Black Friday and Cyber Monday outcomes subsequent yr.
Let’s simply put it that method.
Spencer: Okay, and simply to tease, do you suppose it could possibly be one thing that might result in greater outcomes, greater gross sales all year long? Or do you suppose particularly Black Friday, Cyber Monday is what you are touchdown on? The overall
Jared: idea, I am going to share it actually shortly with you, is that there is sure issues folks purchase.
On deep low cost versus issues folks purchase on non deep
Spencer: low cost. Yeah, that makes
Jared: sense and psychologically talking that is smart And so, um, much more to go down that street, so it isn’t that straightforward, however there’s a whole lot of threads to drag there once you begin pulling them and begin performing some, some analysis.
In all probability the primary time I’ve ever accomplished any analysis with this program. I simply just about revealed a video about one thing I’ve, however I received just a little fascinated by it, however yeah, I feel there’s one thing there. And, uh, definitely each time I’ve regarded into it thus far with different folks or with myself,
Spencer: it is performed out.
Okay, attention-grabbing. Okay, cool. Yeah, properly, we’ll attempt to chat about that just a little bit extra definitely folks can go to your YouTube channel and See that video popping out in every week or everytime you publish that get round to it You understand,
Jared: yeah, first we gotta await the day
Spencer: to return by way of. That is proper.
Jared: Yeah Hey, we mentioned or we did not say I mentioned I am not gonna throw you underneath the bus right here I mentioned that this gross sales interval this week was gonna be very Uh, necessary for me to guage how I’ll deal with the influencer program in 2024 and past.
Um, has it been influential for you in your choice? Has it swayed you by some means? Has it given you extra confidence, much less confidence? Has it simply probably not accomplished something for you? Like, what has this week accomplished for you when it comes to the influencer program?
Spencer: Yeah, if I am trustworthy, I hoped for just a little bit extra outcomes that I am seeing, you realize, I nonetheless wish to let the complete vacation season play out trigger there’s nonetheless a number of shopping for to be accomplished, um, throughout December, however it’s like, it is like, okay, I imply, it is, it is cool.
Like I’m nonetheless simply. Like in love and fascinated with the influencer program. Proper. It is doing higher
Jared: than your faceless YouTube channel.
Spencer: Yeah, yeah, it’s. It is doing rather a lot higher. Uh, however no web site. You do not have to drive any site visitors. Like I am nonetheless simply fascinated you can simply publish a video and earn money.
And like, let’s take a step again. Like I’ll make virtually 3, 000 this month, you realize, from, from this factor. And you are going to make 4, 000. Like, so it is nonetheless very cool. Um, we’ll see if I’ll like. The choice is, do I double down and like publish one other thousand movies, proper? Or do I simply form of let it marinate after that?
And perhaps seeing these outcomes, I am considering perhaps I am going to let it marinate just a little bit, however I do not know.
Jared: I, um, uh, yet one more factor on the influencer program. Um, I crossed the 2000 followers subscriber mark on the weekend progress, YouTube channel this week. Oh, yeah. Yeah. I do know. Good massive numbers. What can I say?
You understand, 2000 subscribers
Spencer: simply that is, that is massive. Lots of people by no means hit that. Effectively,
Jared: yeah, it is nice. It is good. I do not, I do not, I even have a motive for sharing that to not, to not brag or something. Um, it’s nice. Thanks for individuals who, who do subscribe. However, um, I assumed it was a great alternative to attempt to apply for one more Amazon influencer account underneath the weekend progress model with the YouTube account, proper?
That is one of many 4 you should utilize. To qualify for Amazon influencers, you should utilize YouTube, TikTok, Fb, or Instagram. And so I did attempt to apply and I received rejected. Um, and you realize, I do know I, I, I form of thought behind my thoughts, like, properly, as quickly as I hit a thousand, so long as I’ve first rate engagement on that channel, which I feel I do, they get a whole lot of feedback and, uh, each video does so.
Um, however yeah, so I do not know if perhaps it is getting more durable or perhaps, uh, it is simply random and considerably arbitrary or one thing about. That YouTube account, however yeah, YouTube account with 2000 subscribers and first rate engagement received rejected this week from the influencer program. So not fairly sufficient, simply thought I might share that
Spencer: with, you realize, it is, it is onerous to know what they’re in search of precisely.
Proper. And, uh, because you talked about. YouTube channel. Uh, you realize, I shortly pulled up social blade, which I form of like utilizing, allow you to analyze a YouTube channels, proper? You have received the weekend progress.
Jared: He is getting roasted right here dwell on the
Spencer: air. I have never seen this getting. No, no, no, no, no, no roasting, uh, over 2000 subscribers.
It offers you your subscriber rank rank. So that you rank 15, 230th.
Uh, however once you, yeah, yeah, you’d suppose, wow, I’ve the 15, 000 greatest channel and I nonetheless cannot get on it. Effectively, it is like, properly, besides once you learn this, it says this spot is shared with 25, 000 different folks. In order that particular rank 15, 230th, such as you share it, proper. And the way many individuals share. So in different phrases, there’s 7.
7, there’s 7. 7 million channels which have. Yeah. Anyway, so I do not know if that humbles you or makes you are feeling good, however, uh, social blade is form of cool. However, yeah, you are still not, nonetheless not fairly there to get, uh, accepted on the, uh, influencer program. Effectively,
Jared: you realize what, Spencer? The largest factor I see there’s C And what I all the time say is C’s get levels.
Spencer: That is proper, man. You may make cash with the C plus. I am going to take
Jared: a C plus on YouTube. I needn’t, I do not should be an A. That is proper. I imply, it isn’t unhealthy. No, be trustworthy. It says up there within the higher proper, like person created April twentieth, 2023. I imply, it is like what? Yeah. Seven, eight months outdated now at this level.
Yeah. No, that is nice. So, you realize, I could possibly be doing higher. Sure, however general nothing to complain about.
Spencer: Completely. No, I agree. So anyway, sorry to place you on the spot there, however I assumed I might pull up that channel since, uh, because you had been talked about the variety of subscribers and stuff. So I’d love
Jared: if folks within the feedback have utilized not too long ago.
And even over the past six months, in case you’ve utilized and are comfy sharing, like, perhaps what account you utilized underneath, like a YouTube versus Instagram, what your numbers had been at, and whether or not you bought accepted or denied, it would be form of enjoyable to get another suggestions on that, you realize, and provides folks not an up to date, uh, look on it, however, you realize, the final we actually talked concerning the utility course of and numbers you wanted was, after we had Matt Donnelly on, I imagine.
So, you realize, perhaps they’ve moved the bar a bit, proper? Possibly the goalposts have moved just a little bit. So in case you do have any data you are comfy sharing within the feedback and YouTube, tell us.
Spencer: Yep, no, that sounds good. All proper subsequent up. We have bizarre area of interest websites. I received one you bought one Mine is form of attention-grabbing as a result of as I teased to start with I’ve met this individual Bodily met this individual at a enterprise convention.
I used to be in Atlanta Uh in october for the fin con convention and uh, we had a sales space for hyperlink whisper which uh shout out I’ve received my t shirt on uh right here for hyperlink whisper And uh, so I used to be giving out t shirts on the sales space and uh, a girl got here as much as me Her identify was katie and he or she says oh, yeah You understand, I I take advantage of hyperlink whisper and we chatted answered questions and he or she says i’ve received a a web site Um, if you wish to test it out it’s Katie goes platinum.
com and I used to be like, what’s Katie goes platinum. com. Uh, and so, uh, we pulled it up and I chatted along with her proper there. We checked out her web site whereas she was there. I used to be like, man, it is a distinctive web site. So I hate to name it bizarre, however it positively is exclusive and form of totally different. And it is all about Katie going grey, grey hair.
Proper. Uh, and so ditch the dye and rock your pure grey hair. And it is simply form of about being assured with grey hair, uh, understanding grey hair, and he or she’s received a store with some, some merchandise. I feel they’re, um, digital merchandise, downloads. Yeah. Each which method to grey, all the pieces you could find out about transitioning naturally, silver hair, a few information merchandise, after which only a ton of assets about.
You understand, in case you’re, in case you’re going grey, embrace it, adore it and, uh, find out about it. So weblog, um, promoting some merchandise and suggestions. Oh, how’s the YouTube account?
Jared: Virtually 8, 000 subscribers.
Spencer: There you go. Um, I
Jared: imply, you realize, not all of her movies hit. Oops. All proper. There she is. No, she had a video. She revealed, um, appears to be like like pretty not too long ago.
That is over 8, 000 views. So she’s positively received social channels.
Spencer: Yeah. And he or she’s received, you realize, it appears to be like like a media vine advertisements, uh, on the location. So she’s making some cash with media vine. She has her store. Uh, she’s, you realize, and he or she’s very concerned. Just like the, these are footage of her, proper. She’s exhibiting, uh, earlier than and after, um, various things.
Effectively, after which she has footage of different folks too, after all, however within the
Jared: backside there, Spencer. Uh, and the footer test one thing out. We’ve not talked about this a lot, however it has come from the podcast earlier than. Have a look at that net tales hyperlink. She has hyperlinks to all of her net tales. She’s
Spencer: created. Oh, there it’s.
Oh, cool. I ponder how she does, um, along with her net tales and uh, yeah, she’s very energetic on social Tik TOK, Fb, Instagram, Pinterest.
Jared: Yeah, man. Should you’re in search of examples of net tales and like, you realize, I do not know the way they’re doing to be nice to listen to, however yeah, she’s received all of them proper right here.
Spencer: They’re actually cool. Yeah, properly, I do have just a little extra data on how she’s doing. Uh, not a ton.
Jared: Spencer, I gotta let you know, I’ve complimented you earlier than, however you could have actually upped your transition recreation these
Spencer: days. It is simply, it is on level. You understand, it is like a muscle, you realize, you train this. Ultimately it begins working.
So, um, we’re at a trefs. Should you take a look at her site visitors, she’s accomplished properly. Proper. Um, it is form of principally been up into the appropriate. Effectively, it is like perhaps the useful content material replace, just a little dip, however not, not loopy. Positively not as unhealthy as we have seen. Yeah. Uh, so, um, you realize, she’s rating, let’s have a look at what key phrases, uh, she’s, she’s rating for right here.
Um, She’s rating for issues like go grey, pure grey hairstyles, purple shampoo for grey hair, yada, yada, yada. So, um, and metropolis magnificence critiques, I think about should be a magnificence product for folks going grey. So yeah, fairly, just about on subject, uh, issues that she’s rating for now. I haven’t got like perception data apart from whereas I used to be chatting along with her.
She talked about that she had been on different podcasts and he or she could be taken with approaching the area of interest pursuits podcast. And so we’ll. Try to make that occur right here so we will get up to date numbers. However she was on the aspect hustle nation podcast with Nick Loper. And that is from 2020. So it is two, three years outdated.
Uh, however at the moment she was making 6, 000 a month. Hey, that is very respectable. 6, 000 a month running a blog about grey hair. Um, and in case you bear in mind the AH refs graph in comparison with 2020, she has elevated. When it comes to site visitors, so I’d suspect that she’s making fairly a bit extra, you realize, I do not know. Is it, you realize, yeah, yeah, double triple.
I do not know. However yeah, definitely in all probability 5 figures a month running a blog about grey hair. So, um, cool, cool web site. Tremendous good individual. Um, podcast. We’ll attempt to make that occur. However yeah, that is, I That is form of the location. Individuals can test it out at, uh, Katie goes platinum. com. It appears to be like like a reasonably
Jared: basic, you realize, I wish to say like affiliate type web site, however she’s received, it appears to be like like critiques of merchandise the place she’s getting an affiliate fee.
Um, I did not see, does she have show advertisements on any of her content material or articles? You understand, she does. She’s
Spencer: received some media vine
Jared: advertisements. Okay. Yeah. So a whole lot of occasions the web sites we cowl right here and definitely the one I am about to carry up are very unconventional. However it is a little bit extra of a terrific instance of a form of a traditional web site monetization type.
Yeah, there’s that Mediavine field. You scroll. Yeah. Acknowledge
Spencer: that. Yep. Yep, positively. Form of a, form of a cool sight. She’s accomplished a great job, it appears to be like like, so. All proper, what do you bought for us, Jared?
Jared: Effectively, as we speak’s web site is, uh, is an enormous pile of, of attention-grabbing. It is, uh, it is, it is enjoyable although, I am going to let you know that a lot.
Should you may boot it up for us, we’re speaking about hoodmaps. com.
Spencer: Hoodmaps.
Jared: com. First off, I used to be, I used to be ready so that you can pull up as a result of I wished to see what occurred to you. It says it Localize is the place you are at, and each time I open it, it pulls me into Lisbon, Portugal, which is the place it pulled you, and also you and I should not in the identical metropolis, in order that’s attention-grabbing.
Yeah,
Spencer: no, I, properly, okay, I’ve, it is truly a hyperlink instantly, I, perhaps, is that the hyperlink you shared? Oh, perhaps I shared the Lisbon hyperlink? No, I, no, you did not, I simply, I refreshed on the homepage, and that is the place it got here.
Jared: Okay, yeah, I might need, as a result of that is the place I find yourself with on a regular basis, however principally, sorry guys, in case you’re watching on YouTube, you possibly can see what is going on on.
That is, and also you may’ve seen it. These have been standard memes going round and inevitably you find yourself seeing one thing on Fb about your metropolis, however it principally offers a uncharacteristic or extra slapstick type map of a city,
Spencer: proper? Yeah, I’ve received Seattle pulled up now. It is actually
Jared: humorous in case you are from that city or know that city or metropolis, as a result of.
Inevitably, not less than half of what they are saying makes you snicker out loud, proper? So, you’ve got received San Francisco. Zoom in in case you can, as a result of it will get extra enjoyable the nearer you get. Um, and so, you realize, it is received issues like, uh, uh, you realize, you’ve got received San Francisco there. So, uh, cruise ship excursions. Oh, that is Seattle. Yeah.
Oh, that is Seattle. I am sorry. I assumed you mentioned Seattle. Yeah, yeah, yeah. Uh, you’ve got received cruise ship vacationers. One other space is named first rate upscale bars. One other space is named Nirvana dwell on the Paramount in 1991.
Spencer: The, uh, sketchiest McDonald’s on earth is true right here. Cute otters.
Jared: Perpetual street development.
I do know that space of Seattle. I do know precisely what they’re speaking about. I have never even been to Seattle in 5 years.
Spencer: Hazard.
Jared: Um, I imply, I poked round, it is received a whole lot of cities, like. Everywhere in the world. It is received so many cities. I imply, carry up San Diego in case you can, trigger I can form of rattle off a number of in my metropolis that I, that I feel are enjoyable.
Um, and it is attention-grabbing trigger as you get actually drilled in, it is clear that they are additionally pulling in Google map, uh, notable areas. So there you go. So you’ve got received, um. Hipsters that may’t afford North Park. Uh, that is actually the place my spouse and I’s first home was. In that space. Out by San Diego State, you’ve got received, San Diego State College, the biggest college.
Teenager make out level. The place’s that at? On the market within the, on the appropriate aspect of the display screen out east.
Spencer: Oh, there. Oh, which is the place all of the crackheads sleep. It is
Jared: considerably true. Cannot, cannot argue with that. Considerably true, sadly. Okay. So, uh, newbie hikes. That is very true. Uh, uh, so many truths there.
Proper. Um, however, um, here is the
Spencer: factor about it. Worst NFL crew was right here. Yep. Oh, that is nice.
Jared: Uh, it is, uh, so it is a enjoyable web site. Um, I do not see a lick of monetization. Yeah, how does this factor earn money? I do not know. So in case you pulled up an ahrefs Um, in case you may, I do not know if we’re, the place we’re at with the display screen share there.
Oh, yeah,
Spencer: we, we may try this. We’re good to go. Generally
Jared: only a second. I by no means even know nowadays in case you’re, uh, in case you’re with me right here on the podcast.
Spencer: Effectively, all the pieces appears to be working as we speak. So let’s, let’s simply fingers crossed. Listeners
Jared: do not perceive all of the modifying that is gone into the previous couple of weeks right here.
Um,
Spencer: this one’s easy crusing. Yeah, hood maps on AHRFs.
Jared: Yeah. You bought a DR 41. So simply form of respectable 51, 000 key phrases although. It ranks for neighborhood maps throughout them, all around the map,
Spencer: all around the map.
Jared: Uh, and it is actually fascinating. Like, I feel once you sort in like Seattle, like there you go.
London neighborhood map. I feel once you sort in London neighborhood map, you are not in search of this map, however you get it and it is in spot two proper now.
Spencer: Yeah. I used to be simply going to do a dwell, dwell search. I imply,
Jared: there it’s. We will not see it in your display screen, I feel you are still within the A Refs tab, however yeah, there you go.
Yeah, there we go. It is quantity, it is
Spencer: primary. Primary, slightly below the map. The map, uh, the uh, picture pack, yeah. Picture, yeah.
Jared: Good grief, I imply, I do not suppose that is what you are in search of once you’re typing that in, however by some means the person metrics are saying that individuals get pleasure from this greater than an precise
Spencer: neighborhood map.
You can provide a thumbs up, thumbs down. I am simply attempting to consider what else you are able to do. Is there a Different pages or is it actually the entire web site is maps for varied areas?
Jared: Effectively, I’ve received to think about it work with me right here, however in case you’re rating for neighborhood map queries, um, like you must have by some means featured listings in every of those areas you can get referral commissions or one thing on, you realize, I do not know in case you can arrange, I do not know, does open AI, uh, open AI, the world I dwell in does open desk have a, um, an API.
I feel they do, by the best way. And does your API enable for some kind of commissions? I. Uh, clearly I am, I am not in that area, however I, I feel that there could possibly be just a little bit extra you could possibly be doing perhaps to create leads or one thing for companies in these areas.
Spencer: Yeah. Fascinating. I am simply, I do not see some other, I am taking a look at all their high pages in, in Ahrefs, um, I assume I am going to pull that up and it is all of the neighborhood maps.
Like I do not see some other pages, proper? There isn’t any articles. There isn’t any,
Jared: I am one step forward of you. I truly went as much as the URL area there earlier and filtered out URLs with the phrase map in them and there is nothing. There’s nothing. Okay. I used to be considering the identical precise factor you had been like, are they doing different issues to internally hyperlink to those pages?
Are they, is there a content material technique behind all this that by some means is fueling a whole lot of this rating? No, these are all simply neighborhood pages to my understanding don’t have any inner hyperlinks to one another. They’re standalone pages on the web site that by some means. With a DR 41, are rating rather well, huh?
Spencer: Yeah, so it is a, it is a cool web site, it is a enjoyable web site, you possibly can test it out.
How are they doing this? Possibly any individual’s simply enthusiastic about this. Uh, I, once more, anytime they’re pulling in descriptions, they’re, no person’s manually, I do not suppose. Effectively look within the backside proper,
Jared: see. Copyright Mapbox, Copyright OpenStreetMap, so it appears to be like like perhaps a number of APIs coming in right here. However how are they getting, you realize, El Cheapo Cinema with crusty seats?
Spencer: I do not know. I
Jared: do not know. That is gotta be person generated or by some means they’re working with an knowledgeable in that space to give you that perhaps?
Spencer: Yeah, um, I simply suppose perhaps it could possibly be like folks can touch upon Google Maps or tag, you realize, a location or, uh, or perhaps on open avenue. Proper. And so they go away feedback or critiques.
Possibly it pulls in steadily talked about issues. And I do not know. I do not know. It is a good query. If anyone is aware of how they’re creating this, uh, tell us if anyone is aware of why they created this. Uh, if it is to not earn money additionally, tell us
Jared: flight path. Positively. That that is the place Heathrow
Spencer: is. Yeah, there you go.
Effectively. I, anything to say about that web site?
Jared: Okay. It wasn’t an entire lot to speak about with this one, besides that it is enjoyable. It is a bit whimsical. It is meme worthy, however how on earth are they creating wealth
Spencer: on that? That is the query. Um, so a cool web site that attention-grabbing. Yeah. Oh man. I’d suppose sooner or later we’ll ultimately run out of bizarre area of interest websites, however we have not but.
You retain discovering good ones. So, um, retaining it, retaining it enjoyable, retaining it attention-grabbing. So, uh, however that is all we received for you guys. Uh, thanks for hanging out with us. Speak concerning the information, discuss, uh, our, you realize, shiny objects, Amazon influencer program, uh, for as we speak, a few bizarre area of interest websites about grey hair and, uh, unusual maps.
Uh, form of enjoyable, however, uh, most of all, I am grateful that each one the tech work as we speak, uh, all the pieces seems to have gone properly, so thanks Jared for sticking round, doing the, uh, area of interest pursuits podcast with us and all of the listeners, thanks very a lot for listening.
Jared: Have a terrific weekend, everybody.
